Udeme Ufot is a distinguished Nigerian advertising executive and economist, renowned for his transformative contributions to the marketing communications industry. He is the Co-Founder and Group Managing Director of SO&U Limited, one of Nigeria's leading integrated marketing communications firms. 

Mr Ufot is currently the Board Chair of LEAP Africa, Nigeria’s leading non-profit for development of leadership and entrepreneurial skills amongst youth in Africa and Chairman of the Board of Ibom Icon Hotel and Resort, Uyo, one of Nigeria’s leading conference, golf, and leisure resorts.

Throughout his career, Mr Ufot has held several executive positions in the Association of Advertising Practitioners of Nigeria (AAPN), including Vice President and President in 1997 and 1999 respectively. He serves as Board Member of the Nigeria Economic Summit Group (NESG), Nigeria’s leading public/private sector economic Think Tank where he chairs the board communications & media subcommittee. He is also the private sector Co-Chairman of the Policy Commission on Tourism, Hospitality, Entertainment, Creative Industries and Sports, (THECS) of the NESG.

Udeme Ufot's visionary leadership and commitment to excellence continue to inspire the next generation of advertising professionals.