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What We Do

What We Do

We leverage our expertise and insights from behavioral science, psychology, sociology, and anthropology, engaging this interdisciplinary approach to understand human behavior and decision-making; the drivers, contexts, facilitators, and possible opportunities to shape it for social good. 

To do this, we engage rigorous approaches like Randomised Controlled Trials (RCTs), experimentations, and qualitative approaches like contextual inquiries, observations, and ethnography to unbundle the context for behaviour to change. 

Aside from using behavioural frameworks for diagnostics and intervention design, we are emphatic about using user-type data and consumer insights to build products, services, policies, and programs/interventions that are effective, in-demand, and utilised.

We conduct user research (UI/UX), co-create and design products, test and implement them, and assess the opportunities to scale. 

Our Behavioural insight activities are hosted at the Behavioral Innovation Lab (BIL)

Behavioral Insights

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Evidence Based Policy

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Gender and Social Inclusion Programming

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Social and Behavioural Science Research

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Social and Behavioural Change

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ABOUT US

  • Our Story
  • Our Vision & Mission
  • Our People
  • Our Projects
  • Contact Us

WHERE WE WORK

  • Health
  • Education
  • Agriculture & Climate
  • Good Governance
  • More...

What We Do

  • Behavioural Insights Application
  • Gender & Social Inclusion
  • Social & Behavioural Science
  • Evidence-based Policy
  • More...

Resources

  • Blog
  • Events
  • Downloads
  • Accessibility Statement
  • Privacy Policy

[email protected]

ABUJA OFFICE

Plot 1524, Cadastral Zone B08, Jahi District, FCT Abuja.

LAGOS OFFICE

294 Borno Way, Alagomeji-Yaba, Lagos.

KANO OFFICE

Suite 4, Binta Dan Baffa Plaza, Ahmadu Bello Way, Kano

EDO OFFICE

2nd Floor Exquisite Plaza, #5 Evbuomwan Close, Etete GRA, Benin City.

Copyright 2025 – Policy Innovation Centre (PIC)

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